It seems like Medicomis the first toy production company releasing an official Breath of the Wild Link figure.
Since the amiibo were announced last month at E3, this will be the first sophistocated figured including weapon sets and articulation.
From Nintendo Everything:
“The new Link figure features detailed accessories (a bow, quiver full of regular arrows, one of the special arrows shown in first trailer, a sword, shield, a hooded cloak, and the Sheikah Slate) and interchangeable hands and heads that can be used to customize his appearance. Additionally, two heads can be switched out so that Link’s appearance changes to a shout. While the figure itself (the head in particular) is made of PVC, though the clothes are made from cloth.”
Theres many more pictures and other details at Nintendo Everything, so be sure to check them out!